How Lauren Duke Founded PerfectMed by Focusing on Enhancing the Patient Experience

In this episode of 'How to Scale a Business', Lauren Duke, the Founder of Perfect Med, emphasizes her passion for enhancing the patient experience and her admiration for individuals striving to raise the bar. She highlights the trend she has observed in the medical field, where small practices sell to larger groups to alleviate HR and financial burdens, leverage corporate branding power, and tap into a reliable patient referral network. Lauren has specifically been working with dermatology groups, medical spas, and dental/ortho groups that face challenges in maintaining brand consistency and delivering quality care and patient satisfaction. To address this issue, she acts as a B2B Integrationist, replicating the parent company's culture, vision, mission, values, and goals in each newly acquired practice. Lauren emphasizes the importance of intentionality and avoiding leaving things to chance in this process.

Links And Resources:

• PerfectMed Consulting
• Lauren Duke on LinkedIn
• Lauren Duke on Instagram

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